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Published Thursday, February 16, 2011 Click Here to Return To Archive Contents |
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| Music Business for Musicians: How to Thrive in the Music Industry Liz May, owner and producer for SoundLizzard Productions and recently founded Realizzation Records, will be teaching "How to Thrive in the Music Industry," a five week course that will cover the ins and outs of the music business- including what bands should be doing to help themselves, the resources and tools they need to move forward productively, as well as what to look out for in the industry. The course is a progressive class so participants should plan to attend all of the weeks. Information will include marketing, booking, management, copyrights, publishers, publicity, organization, budgeting, contracts, and legal issues.
Guest instructors include Small Town Gossip's front man, Steven Hall, and professional songwriter and musician Danny Dockery. Many resources will be made available during the classes, contracts provided, and networks and tools that every musician should have will be exhibited. The course will also show how to create marketing material for your band such as promotional videos, social networks, YouTube videos, live recordings and demos, and creating a successful electronic press kit. By the end of the course students should be able to enroll a band in beneficial organizations and networks, have contracts and other resources at hand and be able to fully understand them, and be able to do things such as budgeting a tour or negotiating a contract. Participants will also learn when and how a band can help themselves and when someone else should be involved to assist in their career and the pitfalls to watch out for in the ruthless side of the industry. This must-have workshop is for any musician or person trying to further their artist career or assists bands in their artist development. The five week workshop will run on Mondays, 6:30-8:30 pm from February 28th to March 28th and take place at the Community Arts Cafe in the Underground Theatre (411 West Fourth Street, Winston-Salem). Pre-registration is $150 for all five sessions. Register by February 23 to take advantage of the discounted pre-registration price. Registration goes up to $175 after February 23. To register, contact the Community Arts Cafe at 336.793.8000 or email at editor@communityartscafe.com. For more information about what will be covered in the workshop, please contact Liz May at 336.414.7826 or liz.may@soundlizzard.com -Charlton Wiggins | TriadLiveMusic.com
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